Launches · Key trading periods · Multi-city operations

In-store promotion

Making an impact at key moments.

Product launch, Mother's Day, Christmas, promotional campaign or seasonal activation: we put together the teams for your operation, in one city or across France, and handle their preparation and follow-up.

In-store promotion by Luxury Partner Agency
For whom

Perfume, beauty, skincare and watch brands, retailers and distributors.

What is at stake

A few days often decide a season. You need teams available on fixed dates, in several cities, prepared and operational from day one.

Assignment sheetIn-store promotion
Format
One promoter or a team, in one or several stores
Duration
From a few days to several weeks
Calendar
Launches, holidays, promotions, seasons
Locations
Perfumeries, department stores, shopping centres
Area
Mainland France
What we put in place

Our approach, applied to this service.

Every operation is followed in the field by a Luxury Partner Agency coach, from briefing to reporting.

  • Promoters recruited and prepared according to your world and the store.
  • Briefing before each operation: objectives, hours, location, key messages, organisation and instructions.
  • Activating the space and selling, in line with your brand codes.
  • Field follow-up during the operation.
  • End-of-operation reporting: attendance, activity, footfall, field observations.
Example assignments

What this service covers.

  • Mother's Day promotion in a perfumery
  • Launch of a new fragrance in several cities
  • Year-end operation in a department store
  • Demonstration day for a skincare product or beauty device
Have an operation to organise?

Let's discuss your project.

An ambassador to place, a launch, a multi-city operation or a team to train? Tell us what you need. We will propose a set-up tailored to your brand, your timetable and your stores.

Write to us Across mainland France